The right connections, the right way, at the right time.
Connections planning, activation and measurement involves the strategy, creation, deployment and measurement of executions. Deliverables could include connections plans (which can include integrated media plans) and campaign activation (which can include public relations, content marketing, integrated media, social media, influencer marketing, marketing automation and CRM, search engine marketing, search engine optimization, e-commerce, shopper marketing, and analytics and performance).
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