Welcome to Week 14. With all 50 states in some form of reopening, many are questioning whether it happened too quickly. It’s clear, too, that economic issues from this pandemic will linger. The economy — not personal health and safety — is now U.S. consumers’ top concern. Businesses will have to think carefully about their next moves, though housing is best positioned to lead the recovery.

From spikes in COVID-19 cases, to a homebuying boom and steady DIY activity, to stock market highs and lows and evolving media trends, it’s still a wild ride. That’s why we continue to follow the news and trends that matter most to our clients and their future success. We hope this information helps you make important decisions with confidence and successfully navigate an unprecedented public health crisis.

If you have questions or want to discuss specific next steps for your brand, please feel free to contact Wray Ward Vice President and Director of Connections John Mader. However the pandemic has affected you, we’re here to help.