Put yourself in my hungry shoes and please, please give a new product name a decent amount of thought before releasing it into the wild.

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Filed under: Creative, Public Relations, Strategy

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Lying is like smoking; the easiest way to get out is to never start.

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Filed under: Public Relations

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Lexicon, much like the giraffe, can be a strange animal. Trends and technologies come and go, but some words and phrases have a way of hanging around despite the fact their actual intended uses have become very nearly or completely archaic.

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Filed under: Social Media, This and That

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Phonograph, 8 track, cassette tape, CD notable aliases A variety of physical data delivery media, a legacy that began with the introduction of the phonograph and suffered through various identify crisis’s including the 8 track, cassette and compact disc, died recently following a long, slow death that was facilitated by the increasing prevalence, speed and [...]

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Filed under: This and That

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There is a war going on in this county, but this one doesn’t involve guns or blood (yet). It’s the current round of phone wars that Verizon and AT&T are waging on each other. Sure, this kind of back and forth sparring between competitors is nothing new. Are you a Mac or a PC has positioned one side against another, but didn’t quite involve Apple going directly after names like Dell, Hewlett Packard or Gateway. Indirectly? Sure, the blood flowed.

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Filed under: This and That

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