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Living in the Great – and Modern – Outdoors

From all indications, the outdoor living trend hasn’t peaked. In fact, it seems that consumers want to take even more of what they enjoy inside to the outdoors. Check out the expected popularity of various outdoor design elements.

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The Evolving Relationship between Consumers and Companies

Last week, I attended the second annual Kitchen & Bath Design News Leaders Conference in Chicago. Read about some of the emerging key trends, strategies and opportunities surrounding today’s kitchen and bath market.

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Circular Reasoning

If anyone thinks that electronic media have driven the old-fashioned newspaper circular into obsolescence, they’ll want to think again. Sunday inserts and other flyers are alive and well – and driving DIY homeowners to hardware and home improvement retailers. Read about these and other interesting revelations.

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Kitchen and Bath Research on Tap

I’m heading to Chicago to immerse in trends, market forces and emerging opportunities . . . in the kitchen and bath market. The conference, put on by Kitchen & Bath Design News, will include an interactive session by the Research Institute for Cooking & Kitchen Intelligence (RICKI) sharing the latest tools and processes designed to help marketers move from insights and knowledge to ideas and innovation.

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Summarizing Information – Some Tricks of the Trade

Most of us can relate to being inundated with information. More is coming at us – and available to us – than ever before. Just trying to stay abreast of a single industry can be challenging as there’s so much information to sift through. And to summarize highlights that lead to actionable strategies is even tougher. Some of the methods we use may be of interest to you.

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