Here’s hoping your holidays are filled with memorable music, twinkling lights and most importantly, the warmth and love of family and friends.

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You can spend years building integrity and doing your very best to preserve it, but a single action can undermine if not severely damage it.

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With the housing market upside down, more and more homeowners will take on remodeling projects of all sizes to refresh and maximize their living spaces. Understanding this trend and the needs and mindsets of consumers as they enter into the first stage of a remodeling project will be important to brands that elevate the style, function and comfort of the home.

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Filed under: Home & Building

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I am the mother of a strong-willed, 13-year-old daughter so I am quite used to experiencing drama at home. This past month, however, drama at our office reached a whole new level. And it had nothing to do with the new generic coffee, someone’s lunch mysteriously disappearing from the public fridge or requests for larger logos – it had everything to do with a fresh, new campaign that we proudly and boldly launched for VELUX Skylights, a category-leading brand we have had the privilege of working with for the past nine years.

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Filed under: Creative, Digital, Home & Building, Social Media

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This summer I did something I’ve never done. I took a 2 week vacation. The funny thing was no one thought I could actually do it, including my husband who needed convincing that I wouldn’t do a lot of work or cut the vacation short due to some pressing need at the office. He had [...]

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